Flower Delivery North Kensington GDPR Privacy Policy

Name: PINK POP
Brand: Flower Delivery North Kensington
Price: 72.00 GBP
Availability: InStock

Introduction

This Privacy Policy sets forth how Flower Delivery North Kensington collects, processes, stores, and protects the personal data of our customers. The policy is designed to ensure compliance with the General Data Protection Regulation (GDPR), and it applies to all individuals placing flower delivery orders with Flower Delivery North Kensington from North Kensington and the surrounding areas.

What Personal Data We Collect

To process orders and deliver exceptional service, Flower Delivery North Kensington may collect and process the following categories of personal information:

Identity Data: Your name, and in some cases the recipient’s name (for delivery purposes).
Contact Data: Delivery address, billing address, phone number, and (if provided) email address.
Order and Transaction Data: Details of products ordered, payment information (processed securely by third-party payment processors), order history, and delivery instructions.
Communications: Queries, correspondence, and feedback that you provide in connection with your orders or interactions with customer service.
Technical Data: Limited information may be collected automatically when you use our website, such as browser type, device information, and IP address, for analytics and security purposes.

Lawful Basis for Processing Your Data

Processing your personal data is performed under the lawful bases outlined by the GDPR:

Contractual Necessity: Most data we collect is necessary to fulfil your order and deliver flowers to your chosen address. This includes identity, contact, and order data.
Consent: In some instances, such as for email marketing or gathering feedback, we will request your explicit consent. You are free to withdraw this consent at any time.
Legal Obligation: We may be required to retain certain transaction records for accounting and tax purposes in accordance with applicable laws.
Legitimate Interests: Data may be processed to improve our services, maintain business records, prevent fraud, resolve disputes, or communicate relevant service updates to you, provided these interests are not overridden by your data protection rights.

How We Use Your Personal Information

Flower Delivery North Kensington uses your personal data for the following purposes:

To process and fulfil your order, including delivering flowers and confirming delivery to your chosen recipient.
To manage payments and process refunds via secure external payment processors.
To communicate with you regarding order status, delivery updates, and customer support.
To respond to your queries, resolve problems, and improve customer experience.
Where permitted, to send occasional service updates or promotional offers (with your explicit consent).
To fulfil our legal and regulatory responsibilities, such as record keeping and fraud prevention.
To analyse website usage and improve our website's functionality and security.

Data Retention: How Long We Keep Your Information

We retain your personal data only for as long as is required for the purposes described above, unless a longer retention period is required or permitted by law. Typically, this means:

Order and Delivery Records: Retained for a minimum of six years, as required for tax and accounting purposes.
Marketing Information: Retained as long as you remain subscribed to our mailing list (if you have opted in), or until you withdraw your consent.
Technical Data: Retained for a period necessary for analytics, security, and troubleshooting. This period will not usually exceed 24 months.

Once the required retention period has elapsed, we will securely delete or anonymise your data.

Our Data Processors and Third Parties

Flower Delivery North Kensington works with a limited number of trustworthy data processors to operate our business. Personal data is shared as necessary with the following categories of third parties:

Payment Service Providers: To process and verify payment transactions securely.
Delivery Partners: To ensure correct and timely delivery of your order. Only relevant delivery data (e.g., recipient information and address) is shared.
IT and Hosting Providers: To host our website, provide technical support, and assist with secure data storage.
Professional Advisors: Such as accountants or legal advisors, when necessary for business functions and compliance.

Our processors are subject to contractual obligations to only process personal data in accordance with our instructions and to protect the security and confidentiality of such data. We do not sell or rent your personal data to any third party for marketing purposes.

Security of Your Information

Flower Delivery North Kensington has implemented appropriate technical and organisational measures to protect your data against accidental loss, theft, misuse, or unauthorised access. Nevertheless, no transmission of data via the internet is completely secure, so you are advised to take care when communicating with us online.

Your Rights Under the GDPR

The GDPR grants you important rights regarding your personal data. Specifically, you have the right to:

Access your personal data, and receive a copy of it.
Correct or update any inaccurate or incomplete data about you.
Have your personal data erased (‘right to be forgotten’) in certain circumstances.
Restrict the processing of your data under certain conditions.
Object to certain types of data processing, such as direct marketing.
Withdraw your consent at any time, if data is being processed based on your consent.
Request the transfer of your data to another service provider (data portability), where technically feasible.
Lodge a complaint with a supervisory authority if you believe your data has been mishandled.

If you wish to exercise any of these rights, please contact us through the appropriate channels provided on our website.

Applicability of This Privacy Policy

This Privacy Policy applies to all Flower Delivery North Kensington customers making orders from North Kensington and neighbouring districts. By submitting an order or otherwise communicating personal information to us, you acknowledge the terms outlined in this policy.

Updates to This Privacy Policy

We may occasionally update this Privacy Policy to reflect changes in our practices or the law. Updated versions will be made available on our website, and, where appropriate, we will notify you of significant changes.